So this is my first official post on my sales/connecting journey. In case your new to this. I’m going to chronicle the ups and downs of a regular guy, trying to raise a large amount of sponsorship for a couple of great projects. In both NASCAR and podcasting.
So today was pretty good. I reached out to some companies in my sales funnel. Ones that I had reached out to before, but have yet to get a response.
These are companies of which I’m nearing the end of my sales process. Time to cut my losses right?
Today was Asteria. They are in logistics. They’ve been around awhile and would be a great fit for NASCAR. But I believe they have a bad taste in their mouth from previous experiences. So that’s working against me.
I reached out to 4 people in the organizations as I always do and was referred to Joel. Through many attempts, 5 to be exact, I finally got a hold of him. He was nice, very straight to the point. So you can guess how this ended…No.
But as we all know, if you go through enough no’s you’ll find a yes. So I’ll keep on truckin’. See what I did there. 🙂
Takeaway: No matter how great your product or service, you can’t change the past. Their experiences are their experiences. Good or bad. So you gotta roll with the punches. Possibly get a conversation going and discover any pains. Whether they work with you or not you have data. Don’t get knocked down for nothing. Get something out of it, you’ll be stronger for it. I know I’ll be.
*All names both company and personal have been changed*